1.20.2014

Endswell


The Endswell Collection · endswell.co

A few months back I met with the lovely Rachel, one half of Yield Design Co, and chatted with her over lunch at a cute little cafe in Hayes Valley. I spotted a ring that she was wearing and (obviously) immediately asked where it was from; turns out, she designed it herself. Two of her friends had gotten married and she designed their wedding bands — how ridiculously awesome is that? 

The process is what interested me: each ring is designed, 3D printed, and then cast in gold. A mix of old and new technologies; something with a story. And alas, the modern heirloom was born. I've stuck around for the ride — hanging out around the office snapping photos and instagrams, learning about the process, and I've loved every minute. Andrew and Rachel are super fun to be around and so absurdly talented that it's hard not to be inspired by what they do (and want to be a part of it).

It's been so incredible watching the collection unfold and come to be what it is today. More than anything I'm so excited to see where this goes next. Each ring is beautifully crafted, is of the highest quality, and most of all made with tons of love and excitement. Do I sound cliché enough? I'm obviously quite biased but let's be real, how could I not be?

Be sure to follow Endswell on Instagram for all the pretty photos and Twitter for any sweet little updates. <3

For the record, this post is not sponsored in any way, shape, or form. I just love 'em! 
Photos by me, except for the render which was allllll Rachel! 

15 comments:

  1. These are absolutely gorgeous little rings! I adore wearing dainty rings that have small details to them.
    xx
    Celina | The Celution | Bloglovin’

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  2. Absolutely beautiful! I wish they were more affordable, though :(

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  3. wow these rings are so beautiful, I love the rose gold colour of some of them, it looks gorgeous. Thanks for the post, your photos are amazing :)

    Ellie

    http://elsie-bells.blogspot.co.uk/

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  4. These are gorgeous, as are your photos. I always pin them to one of my secret Pinterest boards titled 'Photography Inspiration.' xo

    Lillian from parisiantobe.com

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    1. You are the sweetest; oh my gosh! x

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  5. Oh my wuuurrdddd. They are fabulous! I want them all so much. So simple, so elegant, so beautiful.

    Lovelovelove.

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  6. Oh my these are beautiful! I'm not a jewelry person, but I would so wear these and love them forever.


    Ohhval.blogspot.com

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  7. I love how effortlessly elegant simple jewelry is. If I had the money I would buy every piece.

    Laura
    www.lauraneuzeth.com

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  8. These are amazing. So pretty & delicate.

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  9. These are so pretty, and the stories behind them are so cool! x

    Maddy from UNSTITCHEDD

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  10. Ugh, I absolutely love the look of these rings. Any time you post about rings I automatically lust for them as we seem to have quite similar taste. I'm still waiting for the day I pluck up the courage and buy a Catbird ring! Thank you for sharing these :)

    - Jess
    The Mod Mermaid

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  11. beautiful jewellery and a lovely story to go with it! that's so sweet that she designed her friend's wedding rings, that would have been such a nice touch for them and their wedding. and beautiful photos as well of course!

    little henry lee

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  12. Such lovely jewellry :) Love these! Will check out endswell! x
    -Chaitra|Itspinkpot

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thank you so much for commenting!

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